Dig In
Dig In is a recently established restaurant chain that specialises in macro-friendly, fast and casual dining options in Australia. They aim to create a ‘gap in the market’ and create easily accessible and enjoyable food options in the fast-casual restaurant sector. Whilst providing an inviting and casual space for people wanting to achieve their fitness goals without compromising on convenience or flavour.
Overall, the restaurant chain has a consistent and strong brand identity across various print and digital mediums. That highlights a contemporary, upbeat, and approachable image that embracing its fundamental values.
University Project
October 2024
Branding
Menu
Packaging Set
Website
Social Media
Desktop Website Walkthrough
Mobile Website Walkthrough